{"id":13090,"date":"2012-03-29T17:27:06","date_gmt":"2012-03-29T16:27:06","guid":{"rendered":"http:\/\/www.e-sort.net\/blog\/?p=2546"},"modified":"2026-04-17T12:37:06","modified_gmt":"2026-04-17T10:37:06","slug":"crowdfunding-o-micromecenazgo","status":"publish","type":"post","link":"https:\/\/www.e-sort.net\/blog\/crowdfunding-o-micromecenazgo\/","title":{"rendered":"Crowdfunding o micromecenazgo"},"content":{"rendered":"<p>El <em><a title=\"drowdfunding en wikipedia\" href=\"http:\/\/es.wikipedia.org\/wiki\/Financiaci%C3%B3n_en_masa\" target=\"_blank\" rel=\"noopener noreferrer\">Crowdfunding<\/a> <\/em>es una forma de financiaci\u00f3n basada en internet, que permite obtener los recursos necesarios para lanzamiento de proyectos gracias a micro-aportaciones de los navegantes (<strong>mecenas<\/strong>).<\/p>\n<p>Es un t\u00e9rmino ingl\u00e9s compuesto por dos palabras: <em>crowd (<\/em>multitud) y <em>funding (<\/em>financiaci\u00f3n), cuyo significado\u00a0es <strong>financiaci\u00f3n en masa <\/strong>o <strong>micromecenazgo<\/strong>.<\/p>\n<p>El <strong>funcionamiento del <em>crowdfunding <\/em><\/strong>es sencillo:<\/p>\n<ul>\n<li>El emprendedor <strong>expone su proyecto<\/strong> en la web, <strong>indica cuanto dinero necesitar\u00eda<\/strong> para ponerlo en pr\u00e1ctica y la <strong>fecha de final de aportaciones<\/strong>.<\/li>\n<li>Los mecenas potenciales revisan el proyecto e indican su aportaci\u00f3n.<\/li>\n<li>Si antes de la fecha final se recauda el 100% de las aportaciones el proyecto sale adelante.<\/li>\n<li>Cuando llega el plazo de finalizaci\u00f3n es cuando se hacen efectivas las donaciones de los mecenas.<\/li>\n<\/ul>\n<p><strong>El <em>crowdfunding<\/em> es muy utilizado en el mundo de la cultura<\/strong>, ahora que escasean la subvenciones, se utiliza para publicar libros, realizar cortometrajes, editar un disco, etc.<\/p>\n<p><em><strong>Recompensas a los mecenas<\/strong><\/em><\/p>\n<p>La pr\u00e1ctica habitual es que a aquel que apoye un proyecto que luego se materialice, se le entregue una <strong>recompensa<\/strong> relacionada con \u00e9l (aparecer en los t\u00edtulos de cr\u00e9dito, un ejemplar de un libro, una entrada para una obra de teatro, un disco, \u00a0etc). Cuanto m\u00e1s atractiva sea la recompensa, m\u00e1s mecenas atraer\u00e1 el proyecto. Normalmente hay diferentes recompensas seg\u00fan la aportaci\u00f3n que se realice.<\/p>\n<p>Por ejemplo, si para el lanzamiento de un disco se necesitan 2.500 \u20ac, si el mecenas \u00a0aporta 20\u20ac, recibe el disco dedicado, si aporta 30 \u20ac recibe el disco dedicado y una camiseta, si son 150\u20ac el mecenas aparece en los cr\u00e9ditos como patrocinador, si aporta 300\u20ac se le recompensar\u00e1 con un concierto privado, etc, etc, seg\u00fan el ingenio del creador del proyecto.<\/p>\n<p><strong><em>Algunas plataformas web de crowdfunding:<\/em><\/strong><\/p>\n<ul>\n<li><a title=\"lanzanos crowdfunding\" href=\"http:\/\/www.lanzanos.com\" target=\"_blank\" rel=\"noopener noreferrer\">www.lanzanos.com<\/a><\/li>\n<li><a title=\"verkami crowdfunding\" href=\"http:\/\/www.verkami.com\/\" target=\"_blank\" rel=\"nofollow noopener\">www.verkami.com<\/a><\/li>\n<li><a title=\"Goteo Crowdfunding\" href=\"http:\/\/www.goteo.org\/\" target=\"_blank\" rel=\"noopener noreferrer\">www.goteo.org<\/a><\/li>\n<li>www.injoinet.com<\/li>\n<\/ul>\n<p>Os dejamos con un divertido v\u00eddeo de Lanzanos.com, sobre la historia del micromecenazgo en el lanzamiento de la fregona.<\/p>\n<p>[vimeo http:\/\/vimeo.com\/28996811]<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El Crowdfunding es una forma de financiaci\u00f3n basada en internet, que permite obtener los recursos necesarios para lanzamiento de proyectos gracias a micro-aportaciones de los navegantes (mecenas). Es un t\u00e9rmino ingl\u00e9s compuesto por dos palabras: crowd (multitud) y funding (financiaci\u00f3n), cuyo significado\u00a0es financiaci\u00f3n en masa o micromecenazgo. El funcionamiento del crowdfunding es sencillo: El emprendedor <\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[74],"tags":[225,345,381,408,432,466,673],"class_list":["post-13090","post","type-post","status-publish","format-standard","hentry","category-noticias-opinion","tag-crowdfunding-2","tag-financiacion-en-masa","tag-goteo","tag-injoinet","tag-lanzanos","tag-micromecenazgo","tag-verkami"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Crowdfunding o micromecenazgo - e-SORT<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.e-sort.net\/blog\/crowdfunding-o-micromecenazgo\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Crowdfunding o micromecenazgo - e-SORT\" \/>\n<meta property=\"og:description\" content=\"El Crowdfunding es una forma de financiaci\u00f3n basada en internet, que permite obtener los recursos necesarios para lanzamiento de proyectos gracias a micro-aportaciones de los navegantes (mecenas). 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