{"id":13078,"date":"2012-01-24T12:21:38","date_gmt":"2012-01-24T11:21:38","guid":{"rendered":"http:\/\/www.e-sort.net\/blog\/?p=2213"},"modified":"2023-12-22T10:15:17","modified_gmt":"2023-12-22T09:15:17","slug":"el-codigo-qr","status":"publish","type":"post","link":"https:\/\/www.e-sort.net\/blog\/el-codigo-qr\/","title":{"rendered":"El c\u00f3digo QR"},"content":{"rendered":"<p><a href=\"https:\/\/www.e-sort.net\/wp-content\/uploads\/2012\/01\/qr-code-calvin-klein-jeans.jpg\"><img decoding=\"async\" class=\" wp-image-2226 aligncenter\" src=\"https:\/\/www.e-sort.net\/wp-content\/uploads\/2012\/01\/qr-code-calvin-klein-jeans-300x214.jpg\" alt=\"C\u00f3digo QR en la publicidad\" width=\"356\" height=\"254\" \/><\/a><\/p>\n<p>Es cada vez m\u00e1s frecuente la presencia del c\u00f3digo QR (tambi\u00e9n llamado Bidi) en anuncios de prensa y carteler\u00eda.<\/p>\n<p>Habr\u00e1 quien desconozca su significado y utilidad, por lo que vamos a hacer una breve introducci\u00f3n a su uso y a la lectura\/generaci\u00f3n personalizada de los mismos.<\/p>\n<p>Este c\u00f3digo bidimensional formado por cuadrados blancos y negros fue desarrollado por una filial de TOYOTA en 1994 para facilitar las labores de almacenaje e identificaci\u00f3n de inventarios. Sus siglas significan Quick Response (respuesta r\u00e1pida) y permite representar <strong>2953 Bytes<\/strong> de informaci\u00f3n que hasta hace no mucho, han sido utilizados por la industria para distinguir piezas, veh\u00edculos, &#8230;<\/p>\n<p>2953 Bytes que para el usuario est\u00e1ndar pueden traducirse en una direcci\u00f3n url, un texto o mensaje corto, un n\u00famero de tel\u00e9fono, una V-Card, etc. De hecho, hay ya cat\u00e1logos de productos con un c\u00f3digo por producto, que enlaza directamente con la p\u00e1gina web en la que se detallan sus caracter\u00edsticas.<\/p>\n<p><a href=\"https:\/\/www.e-sort.net\/wp-content\/uploads\/2012\/01\/qr_img-1.png\"><img decoding=\"async\" class=\"alignright size-full wp-image-2231\" title=\"QR web de Content Sort\" src=\"https:\/\/www.e-sort.net\/wp-content\/uploads\/2012\/01\/qr_img-1.png\" alt=\"QR Content Sort\" width=\"211\" height=\"211\" \/><\/a>Para leer el c\u00f3digo QR, existen aplicaciones en tel\u00e9fonos m\u00f3viles de \u00faltima generaci\u00f3n, que podemos descargar en el\u00a0<a title=\"Lector QR para Android\" href=\"https:\/\/market.android.com\/details?id=la.droid.qr&amp;hl=es\" target=\"_blank\" rel=\"noopener noreferrer\">Android Market<\/a> o en el <a title=\"Aplicaci\u00f3n QR reader\/generator iPhone\" href=\"http:\/\/itunes.apple.com\/us\/app\/qr-reader-for-iphone\/id368494609?mt=8\" target=\"_blank\" rel=\"noopener noreferrer\">Apple Store<\/a>.<\/p>\n<p>Adem\u00e1s, hay sitios web que nos permiten leer y <a title=\"Generador de C\u00f3digo QR online\" href=\"http:\/\/www.codigos-qr.com\/generador-de-codigos-qr\/\" target=\"_blank\" rel=\"noopener noreferrer\">generar<\/a> nuestros propios c\u00f3digos QR, y as\u00ed disponer de ellos en nuestras tarjetas personales, correos electr\u00f3nicos, p\u00e1ginas web\u2026 d\u00e1ndole un toque diferenciador y moderno a nuestra imagen empresarial.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Es cada vez m\u00e1s frecuente la presencia del c\u00f3digo QR (tambi\u00e9n llamado Bidi) en anuncios de prensa y carteler\u00eda. Habr\u00e1 quien desconozca su significado y utilidad, por lo que vamos a hacer una breve introducci\u00f3n a su uso y a la lectura\/generaci\u00f3n personalizada de los mismos. Este c\u00f3digo bidimensional formado por cuadrados blancos y negros <\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[72],"tags":[176,177],"class_list":["post-13078","post","type-post","status-publish","format-standard","hentry","category-moviles","tag-codigo-bidi","tag-codigo-qr"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El c\u00f3digo QR - e-SORT<\/title>\n<meta name=\"description\" content=\"C\u00f3digo QR. Qu\u00e9 es, c\u00f3mo leerlos y c\u00f3mo crear un c\u00f3digo personalizado desde un ordenador o tel\u00e9fono m\u00f3vil.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.e-sort.net\/blog\/el-codigo-qr\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El c\u00f3digo QR - e-SORT\" \/>\n<meta property=\"og:description\" content=\"C\u00f3digo QR. Qu\u00e9 es, c\u00f3mo leerlos y c\u00f3mo crear un c\u00f3digo personalizado desde un ordenador o tel\u00e9fono m\u00f3vil.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.e-sort.net\/blog\/el-codigo-qr\/\" \/>\n<meta property=\"og:site_name\" content=\"e-SORT\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/eSORT\" \/>\n<meta property=\"article:published_time\" content=\"2012-01-24T11:21:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-12-22T09:15:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.e-sort.net\/wp-content\/uploads\/2012\/01\/qr-code-calvin-klein-jeans-300x214.jpg\" \/>\n<meta name=\"author\" content=\"David Garc\u00eda Carbayo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@esortnet\" \/>\n<meta name=\"twitter:site\" content=\"@esortnet\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"David Garc\u00eda Carbayo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/blog\\\/el-codigo-qr\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/blog\\\/el-codigo-qr\\\/\"},\"author\":{\"name\":\"David Garc\u00eda Carbayo\",\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/#\\\/schema\\\/person\\\/e8960047a96475c58b761627258c8367\"},\"headline\":\"El c\u00f3digo QR\",\"datePublished\":\"2012-01-24T11:21:38+00:00\",\"dateModified\":\"2023-12-22T09:15:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/blog\\\/el-codigo-qr\\\/\"},\"wordCount\":246,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/blog\\\/el-codigo-qr\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.e-sort.net\\\/wp-content\\\/uploads\\\/2012\\\/01\\\/qr-code-calvin-klein-jeans-300x214.jpg\",\"keywords\":[\"c\u00f3digo bidi\",\"c\u00f3digo QR\"],\"articleSection\":[\"M\u00f3viles (Apps, smartphones, tabletas...)\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.e-sort.net\\\/blog\\\/el-codigo-qr\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/blog\\\/el-codigo-qr\\\/\",\"url\":\"https:\\\/\\\/www.e-sort.net\\\/blog\\\/el-codigo-qr\\\/\",\"name\":\"El c\u00f3digo QR - e-SORT\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/blog\\\/el-codigo-qr\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/blog\\\/el-codigo-qr\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.e-sort.net\\\/wp-content\\\/uploads\\\/2012\\\/01\\\/qr-code-calvin-klein-jeans-300x214.jpg\",\"datePublished\":\"2012-01-24T11:21:38+00:00\",\"dateModified\":\"2023-12-22T09:15:17+00:00\",\"description\":\"C\u00f3digo QR. Qu\u00e9 es, c\u00f3mo leerlos y c\u00f3mo crear un c\u00f3digo personalizado desde un ordenador o tel\u00e9fono m\u00f3vil.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/blog\\\/el-codigo-qr\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.e-sort.net\\\/blog\\\/el-codigo-qr\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/blog\\\/el-codigo-qr\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.e-sort.net\\\/wp-content\\\/uploads\\\/2012\\\/01\\\/qr-code-calvin-klein-jeans-300x214.jpg\",\"contentUrl\":\"https:\\\/\\\/www.e-sort.net\\\/wp-content\\\/uploads\\\/2012\\\/01\\\/qr-code-calvin-klein-jeans-300x214.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/blog\\\/el-codigo-qr\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.e-sort.net\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"El c\u00f3digo QR\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/#website\",\"url\":\"https:\\\/\\\/www.e-sort.net\\\/\",\"name\":\"e-SORT\",\"description\":\"Empresa dise\u00f1o y desarrollo web\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.e-sort.net\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/#organization\",\"name\":\"e-SORT (Soluciones de Organizaci\u00f3n en T.I., S.L.)\",\"url\":\"https:\\\/\\\/www.e-sort.net\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.e-sort.net\\\/wp-content\\\/uploads\\\/2022\\\/06\\\/diseno_desarrollo_web-eSORT.jpg\",\"contentUrl\":\"https:\\\/\\\/www.e-sort.net\\\/wp-content\\\/uploads\\\/2022\\\/06\\\/diseno_desarrollo_web-eSORT.jpg\",\"width\":515,\"height\":176,\"caption\":\"e-SORT (Soluciones de Organizaci\u00f3n en T.I., S.L.)\"},\"image\":{\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/eSORT\",\"https:\\\/\\\/x.com\\\/esortnet\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/#\\\/schema\\\/person\\\/e8960047a96475c58b761627258c8367\",\"name\":\"David Garc\u00eda Carbayo\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.e-sort.net\\\/wp-content\\\/litespeed\\\/avatar\\\/295931dcbe9f418d453d6c22efd2cbac.jpg?ver=1781707157\",\"url\":\"https:\\\/\\\/www.e-sort.net\\\/wp-content\\\/litespeed\\\/avatar\\\/295931dcbe9f418d453d6c22efd2cbac.jpg?ver=1781707157\",\"contentUrl\":\"https:\\\/\\\/www.e-sort.net\\\/wp-content\\\/litespeed\\\/avatar\\\/295931dcbe9f418d453d6c22efd2cbac.jpg?ver=1781707157\",\"caption\":\"David Garc\u00eda Carbayo\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"El c\u00f3digo QR - e-SORT","description":"C\u00f3digo QR. Qu\u00e9 es, c\u00f3mo leerlos y c\u00f3mo crear un c\u00f3digo personalizado desde un ordenador o tel\u00e9fono m\u00f3vil.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.e-sort.net\/blog\/el-codigo-qr\/","og_locale":"es_ES","og_type":"article","og_title":"El c\u00f3digo QR - e-SORT","og_description":"C\u00f3digo QR. Qu\u00e9 es, c\u00f3mo leerlos y c\u00f3mo crear un c\u00f3digo personalizado desde un ordenador o tel\u00e9fono m\u00f3vil.","og_url":"https:\/\/www.e-sort.net\/blog\/el-codigo-qr\/","og_site_name":"e-SORT","article_publisher":"https:\/\/www.facebook.com\/eSORT","article_published_time":"2012-01-24T11:21:38+00:00","article_modified_time":"2023-12-22T09:15:17+00:00","og_image":[{"url":"https:\/\/www.e-sort.net\/wp-content\/uploads\/2012\/01\/qr-code-calvin-klein-jeans-300x214.jpg","type":"","width":"","height":""}],"author":"David Garc\u00eda Carbayo","twitter_card":"summary_large_image","twitter_creator":"@esortnet","twitter_site":"@esortnet","twitter_misc":{"Escrito por":"David Garc\u00eda Carbayo","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.e-sort.net\/blog\/el-codigo-qr\/#article","isPartOf":{"@id":"https:\/\/www.e-sort.net\/blog\/el-codigo-qr\/"},"author":{"name":"David Garc\u00eda Carbayo","@id":"https:\/\/www.e-sort.net\/#\/schema\/person\/e8960047a96475c58b761627258c8367"},"headline":"El c\u00f3digo QR","datePublished":"2012-01-24T11:21:38+00:00","dateModified":"2023-12-22T09:15:17+00:00","mainEntityOfPage":{"@id":"https:\/\/www.e-sort.net\/blog\/el-codigo-qr\/"},"wordCount":246,"commentCount":0,"publisher":{"@id":"https:\/\/www.e-sort.net\/#organization"},"image":{"@id":"https:\/\/www.e-sort.net\/blog\/el-codigo-qr\/#primaryimage"},"thumbnailUrl":"https:\/\/www.e-sort.net\/wp-content\/uploads\/2012\/01\/qr-code-calvin-klein-jeans-300x214.jpg","keywords":["c\u00f3digo bidi","c\u00f3digo QR"],"articleSection":["M\u00f3viles (Apps, smartphones, tabletas...)"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.e-sort.net\/blog\/el-codigo-qr\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.e-sort.net\/blog\/el-codigo-qr\/","url":"https:\/\/www.e-sort.net\/blog\/el-codigo-qr\/","name":"El c\u00f3digo QR - e-SORT","isPartOf":{"@id":"https:\/\/www.e-sort.net\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.e-sort.net\/blog\/el-codigo-qr\/#primaryimage"},"image":{"@id":"https:\/\/www.e-sort.net\/blog\/el-codigo-qr\/#primaryimage"},"thumbnailUrl":"https:\/\/www.e-sort.net\/wp-content\/uploads\/2012\/01\/qr-code-calvin-klein-jeans-300x214.jpg","datePublished":"2012-01-24T11:21:38+00:00","dateModified":"2023-12-22T09:15:17+00:00","description":"C\u00f3digo QR. Qu\u00e9 es, c\u00f3mo leerlos y c\u00f3mo crear un c\u00f3digo personalizado desde un ordenador o tel\u00e9fono m\u00f3vil.","breadcrumb":{"@id":"https:\/\/www.e-sort.net\/blog\/el-codigo-qr\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.e-sort.net\/blog\/el-codigo-qr\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.e-sort.net\/blog\/el-codigo-qr\/#primaryimage","url":"https:\/\/www.e-sort.net\/wp-content\/uploads\/2012\/01\/qr-code-calvin-klein-jeans-300x214.jpg","contentUrl":"https:\/\/www.e-sort.net\/wp-content\/uploads\/2012\/01\/qr-code-calvin-klein-jeans-300x214.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.e-sort.net\/blog\/el-codigo-qr\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.e-sort.net\/"},{"@type":"ListItem","position":2,"name":"El c\u00f3digo QR"}]},{"@type":"WebSite","@id":"https:\/\/www.e-sort.net\/#website","url":"https:\/\/www.e-sort.net\/","name":"e-SORT","description":"Empresa dise\u00f1o y desarrollo web","publisher":{"@id":"https:\/\/www.e-sort.net\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.e-sort.net\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.e-sort.net\/#organization","name":"e-SORT (Soluciones de Organizaci\u00f3n en T.I., S.L.)","url":"https:\/\/www.e-sort.net\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.e-sort.net\/#\/schema\/logo\/image\/","url":"https:\/\/www.e-sort.net\/wp-content\/uploads\/2022\/06\/diseno_desarrollo_web-eSORT.jpg","contentUrl":"https:\/\/www.e-sort.net\/wp-content\/uploads\/2022\/06\/diseno_desarrollo_web-eSORT.jpg","width":515,"height":176,"caption":"e-SORT (Soluciones de Organizaci\u00f3n en T.I., S.L.)"},"image":{"@id":"https:\/\/www.e-sort.net\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/eSORT","https:\/\/x.com\/esortnet"]},{"@type":"Person","@id":"https:\/\/www.e-sort.net\/#\/schema\/person\/e8960047a96475c58b761627258c8367","name":"David Garc\u00eda Carbayo","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.e-sort.net\/wp-content\/litespeed\/avatar\/295931dcbe9f418d453d6c22efd2cbac.jpg?ver=1781707157","url":"https:\/\/www.e-sort.net\/wp-content\/litespeed\/avatar\/295931dcbe9f418d453d6c22efd2cbac.jpg?ver=1781707157","contentUrl":"https:\/\/www.e-sort.net\/wp-content\/litespeed\/avatar\/295931dcbe9f418d453d6c22efd2cbac.jpg?ver=1781707157","caption":"David Garc\u00eda Carbayo"}}]}},"_links":{"self":[{"href":"https:\/\/www.e-sort.net\/wp-json\/wp\/v2\/posts\/13078","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.e-sort.net\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.e-sort.net\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.e-sort.net\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/www.e-sort.net\/wp-json\/wp\/v2\/comments?post=13078"}],"version-history":[{"count":1,"href":"https:\/\/www.e-sort.net\/wp-json\/wp\/v2\/posts\/13078\/revisions"}],"predecessor-version":[{"id":15169,"href":"https:\/\/www.e-sort.net\/wp-json\/wp\/v2\/posts\/13078\/revisions\/15169"}],"wp:attachment":[{"href":"https:\/\/www.e-sort.net\/wp-json\/wp\/v2\/media?parent=13078"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.e-sort.net\/wp-json\/wp\/v2\/categories?post=13078"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.e-sort.net\/wp-json\/wp\/v2\/tags?post=13078"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}